As a part of the Yrityskylä (Finnish for business village) program for sixth grade elementary school students, Jouten designed a spot for one entrepreneur to spend a day as a clothing and textile product designer specializing in repurposing old materials into new products according to the circular economy principles. Time magazine visited Yrityskylä in Helsinki in January 2022 to look "Inside Finland's Plan to End All Waste by 2050".